D2C industry slams regulator for hampering much-needed innovation

Carmen Reichman
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Financial services industry players have voiced their frustrations about the regulator's lack of clarity in the direct to consumer (D2C) and simplified advice space, saying it is hampering innovation and preventing them from bridging the advice gap.

At a round table organised by adviser solutions provide eValue, delegates from across the D2C space agreed that more innovation and different business models were needed to make the market more competitive and reach consumers who have been shut out of the advice space. But some said the lack of clear regulation was hampering development among firms, because many D2C operators are scared of the consequences of unwittingly straying into the advice space. The regulator is currently conducting a thematic review into the non-advised space, which the industry hopes will result in a clear ru...

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