Robo-advice won't close advice gap, research finds

Vince Smith-Hughes of Prudential disagrees

Tom Ellis
clock • 2 min read

Fewer than one in five (17%) of advisers think technology-driven robo-advice can help close the advice gap for mass-market consumers, according to research from Prudential.

Furthermore, of the 206 financial advisers surveyed nationwide, almost half (47%) doubted robo-advice would prove a credible solution for tackling the advice gap as a whole. Prudential retirement income expert Vince Smith-Hughes said he was not too surprised at the results on the basis some advisers may be expecting robo-advice to be used more holistically than others. "If we can get the framework right, I think it will close the advice gap," he said. "I do think we need to work really hard to make sure it is as robust as possible. "If we can get that process bit right and the fram...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Technology

What to expect from AI in financial advice in 2025

What to expect from AI in financial advice in 2025

AI has already taken root in many of our daily lives

Nick Eatock
clock 16 January 2025 • 4 min read
Majority of IFAs have no plans to use AI in their practices

Majority of IFAs have no plans to use AI in their practices

Advisers divided on the pros and cons of AI

Isabel Baxter
clock 14 January 2025 • 2 min read
Keeping pace with technology: What next for robo-advice?

Keeping pace with technology: What next for robo-advice?

'Robo-advice as a term probably won't survive'

Dilan Oylum
clock 07 January 2025 • 4 min read