Outdated perceptions women have lower risk appetites when it comes to investment could be partly to blame for the growing 'gender investment gap', according to Salisbury House Wealth.
Research by the financial advice firm has found that women accounted for 54.2% of cash ISA subscriptions - up from 53.8% last year - but only 43.3% of subscriptions to stocks and shares ISAs. This is down from 44.3% last year. Overall, there are 11.1 million women UK ISA holders versus 10.6 million men. In the long term, Salisbury House Wealth warned, this trend could leave women at a disadvantage and seriously hinder their ability to save enough for key life milestones, such as buying a house or retirement. The firm also suggested stereotyping by some financial advisers could be lead...
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