International health insurance is an area where quality and service count. Mark Coleman outlines some questions for providers in the international PMI market.
It is relatively easy to deliver high quality medical care in your own domestic environment where the patient is familiar with the language, culture and processes. Delivering the same quality of care – and peace of mind – in unfamiliar, sometimes hostile territory presents its own specific challenges. Where standards and costs vary dramatically and the patient will be feeling at their most vulnerable, expertise and experience at mitigating those risks really comes into its own. Yet all too often insurers operating in this market have developed their international proposition around what ...
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