Technology Review: Just Retirement

In 2009 it was the market leader in enhanced annuities, and despite its tight focus on this one area it was also the third-largest annuity provider overall. It now has more than 300 employees and, remarkably in today’s market, has an additional 50 job vacancies to support its continuing growth. David Cooper, director of marketing and distribution, puts this success down to a focus on product innovation. However, he believes the focus on service has been the most important factor. As a start-up business, it was able to build its infrastructure from new and was not held back by any legacy ...