International PMI is a careful mix of local know-how, global scope and international presence. Karsten Steffgen outlines the details of a successful approach to IPMI
For years international private medical insurance (IPMI) had been an area of constant growth within the health insurance and protection industry. Yet this market was hit by the global economic crisis and brokers have been concerned about the future of their IPMI business for good reasons. But as the global economy begins to recover, companies are looking abroad to gain a competitive edge in the longer term. They send their own experts with solid experience from other locations to lead projects and transfer knowledge, as well as relying on local talent. Recent reports show that many mu...
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