Turning the tables - Critical Illness

“Critical illness is a good financial product that is under-bought. It is so good that I have it myself.” A positive endorsement from the Mail on Sunday’s Jeff Prestridge at the recent Bright Grey and Scottish Provident summit, The Future of Critical Illness (CI). And a sentiment that we need swathes of consumers up and down the country to replicate. Of course, the fact that more people are not convinced and are not able to echo that is the very reason the protection sector needs to explore how the industry can turn the situation around. The world of CI is not as rosy as we would l...