Rebecca Jones reveals the questions savvy advisers ask to get under the skin of their clients, uncovering their hidden wants and financial planning needs...
For many advisers, getting to know a client on a personal, as well as a professional, level is the key to giving good, effective financial advice and cultivating strong, lasting relationships. Getting to that point, however, is not always easy. While the initial fact find may furnish you with the practical information you need to put together a logical financial plan, the personal details - a client's ingrained financial behaviours, unspoken needs and desires - are often only revealed after many years of working closely with them. Having recognised this, some advisers have been lookin...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes