Client satisfaction: Why professional tie-ups trump robo-advice

Comprehensive personal service results in happy clients

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Robo-advice is the hot topic in financial services right now but nothing beats comprehensive personal service, writes Steve Hagues. He thinks professional services tie-ups are still all-important

As the advice industry matures, the ways in which clients are serviced is expanding and robo-advice is becoming a reality for many large wealth managers. Where does that leave the more traditional financial advisers, who are dealing in a competitive world where the noise for consumers' attention is loud? The fear that robo-advice will completely replace face-to-face financial planning is, of course, overdone, but it's likely that some clients will be using this service, especially those at the lower end of the asset scale. It is inevitable that some consumers will be put off by the...

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