SOLLA aims to boost accredited advisers by 40% this year

Later life advice market 'increasingly competitive', chairman says

clock • 2 min read

SOLLA chairman Tish Hanifan talks to Nicola Brittain about the organisation's meteoric growth and stringent exam standards

The Society for Later Life Advisers (SOLLA), set up in 2008 to help advisers working in the later life market, has become one of the 'go to' organisations for this sector. The not-for-profit organisation now has 450 fully accredited members and expects to grow this to 750 by the beginning of 2017, a hike of 40%. "The fastest growing segment of society are people of 85 and over," Hanifan said. "This means there's more recognition of the importance of later life advice and our growing membership reflects this."  The organisation has 300 associates in addition to its membership. All 3...

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