Multi-Asset Review: Premier's league

Funds stable

clock • 6 min read

After picking up two multi-asset awards from Multi-Asset Review's sister title Professional Adviser earlier this year, Premier Asset Management was the obvious candidate for its first 'Stable profile'. Cherry Reynard takes a closer look at the group's range of multi-asset funds

For some years, the investment management sector had a hard time speaking the same language as its clients. While investors tended to view the success or failure of their wealth planning in terms of outcome - did it pay the school fees? Help them towards a more comfortable retirement? - investment managers continued to pride themselves on relative returns. It is only recently that talking about ‘outcomes' has become widely viewed as a more appropriate approach.  For David Hambidge, the lead manager of the Premier Multi-Asset fund range, that means the world has finally come round to h...

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