Last year LV= ran a nationwide competition inviting advisers to share their tips and ideas for illustrating to clients the potential importance of protection insurance. Here, we share the best of them. Today: The Magic Money Making Machine.
Name: The Magic Money Making Machine Creator: Unknown What is it? There are several variations to this proven idea. It is light-hearted, but carries a serious message. How does it work? Say to clients: "Imagine that, in your kitchen, there was a money making machine. All you have to do is push the button each month and hundreds of pounds in notes and coins pours out - enough to cover the mortgage, all bills, petrol, holidays and even a bit spare for a pint." Add: "But that's not all it does. This machine also provides you with a means to save; to build a nice little nest ...
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