How Söderberg aims to dominate the crowded UK platform market

‘We see ourselves integrating well into the financial services tech stack’

Isabel Baxter
clock • 3 min read

Söderberg & Partners Wealth Management sees itself integrating well into the other parts of the UK financial services tech stack, its chief executive Nick Raine says.

Raine heads up the Swedish wealth giant's platform business in the UK, aiming to be "the best platform partner to IFAs in the UK". Söderberg saw an opportunity and believes it was well placed to tap into the £7trn assets of the UK market, according to Raine. "I think the opportunity is the size of the prize," The firm also aims to not just come in as an aggregator or consolidator. "I think those words get used quite widely," Raine said. "We're not going in buying 100% of a firm, it's buying a proportion of a firm, and then saying to them ‘we still want you to grow'." If the a...

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