LV= life and protection sales jump 40%

Its sales grew 37% over the first six months of 2010 to £11.5m (on APE basis) from £8.4m during the same period last year. And the provider highlighted the sector, saying: "The results further consolidate already strong and growing market shares in our retirement solutions and specialist protection businesses." Overall, life sales increased 40% to £63.5m, from £45.2m in the first half of 2009, including: pensions up 20%; annuities (enhanced, with profit and protected retirement plan) up 54%; equity release up 63%; and savings and investments up 164%. Richard Rowney, managing direct...