Friends Prov launches adviser toolkit

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Friends Provident is unveiling a new protection toolkit and a website which it says has been developed in response to feedback from advisers

The new site enables advisers to access all the support and tools they need to help them develop and build long term value for their protection business. The toolkit has five sections which look at ways in which advisers can build their business with tips to help them submit business, simply and quickly. They are: • Selling protection - holds selling skills support material to help advisers overcome client objections and challenges during the sales process; • Marketing to clients - contains ready made lead generators, tools and tips designed to help generate leads and ultimately...

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