LV= cuts IP premiums 5%

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LV= is offering a 5% discount on income protection for the rest of the year.

The discount will be effective across the board and included automatically on all quotes from 2 October. The provider also encouraged clients to consider income protection, highlighting that it is becoming increasingly hard to qualify for state benefits. In the first year of the Employment and Support Allowance only 6% of claimants were deemed unable to work, compared to 83% under the previous incapacity benefit, it said, adding: "It has become essential that people have their own financial protection in place." Mark Jones, LV= head of protection, suggests people often believe inco...

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