A fresh approach is needed to generate growth in the group risk market and tackle the challenge of impending legislative changes, according to Jelf Group.
The employee benefits consultant believes well publicised proposals to remove the default retirement age will have a detrimental effect on pricing and urges providers to focus on simple and effective delivery of their promises. It suggests improved use of technology will be crucial but that this must be supported by education about the long-term value of products. However, it did identify the positive momentum that welfare reform could offer as the burden of incapacity benefits is pushed towards private provision, in the form of group income protection. Chris Ford, director of grou...
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