Aviva redesign for customer's Get Active website

Customers are now able to access cheaper health club membership at Curves, the specialist women's health & fitness club. In addition, the website includes new information around health screens and details on how Aviva is working with Change4Life, the national movement that helps people take small steps to positively change their behaviours and attitudes to health. Rebecca Paterson, head of marketing communications and consumer propositions at Aviva UK Health, said "We are committed to helping our customers get moving and find ways that they can take an active role in improving their h...