Bramson targets D2C push for F&C multi-manager funds

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The final part of Edward Bramson's strategic review into F&C Asset Management has revealed plans to expand its range of investment trusts and to market F&C multi-manager funds direct to consumers.

The new launches will focus particularly on the property sector, where the group is looking to launch a pan-European offering. A new equity investment trust is also under consideration, F&C said. Meanwhile new recruit Steve Ilott, head of multi-strategy investments, will look to overhaul the F&C Diversified Growth fund as well as the other multi-asset products in the range in a bid to improve performance, the group said. F&C plans to build on its capacity for direct marketing to consumers, especially in relation to investment trusts. "The group has a successful direct marketing progra...

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