Platforms must cut prices further to lure Hargreaves' clients - Barclays

The entire platform market saw a hive of activity at the start of 2014, in particular in the D2C space where many providers moved to undercut the market leader amid the shift to the new rebate-free world. In the key battleground of sub-£250k clients - which make up the majority of most platforms' users - Hargreaves' 0.45% annual charge was bettered by peers including Bestinvest, Fidelity and Barclays Stockbrokers, with fees ranging between 0.35% and 0.4%. But in a recent note, analysts at Barclays said it they are unconvinced competitors have reduced prices by enough to really challen...