Sixty adviser firms add LifeQuote D2C service to sites

Extension of an adviser's offering

clock • 1 min read

Some 60 adviser firms have incorporated a D2C service into their websites, which in addition to providing comparison platforms for intermediaries also supports some of the largest consumer comparison sites.

Advisers will also receive full commission for any policies purchased online through the adviser-branded tool provided by LifeQuote. "As online becomes the default option for many products and services whether financial, retail or government, it is critical that brokers retain their clients across all their products and services, if possible," said Neil McCarthy, sales and marketing director of LifeQuote. "While face to face will be the preferred option for many mortgage and indeed protection clients, advisers must recognise that a small and increasing number of clients may prefer to ...

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