Platforms' 'effective revenue' shrinking alongside costs

'Average operating cost 42bps'

Tom Ellis
clock • 1 min read

The "effective revenue" on platform assets is continuing to shrink, according to Altus Consulting, but the cost of servicing both customers and advisers is falling at an almost identical rate.

The firm's latest whitepaper Giving your platform wings found the average platform's revenue per adviser served has fallen 17% to £13,000, but the cost of servicing the average adviser has fallen 16% to £12,500. Similarly, it found the average D2C and adviser platform cost of servicing a customer had fallen by 37% to £223, while the average revenue per customer fell by 36% to £250. The consultancy also highlighted the huge disparity in efficiencies across the platform sector. Per £10,000 assets under administration, it said, the highest operating costs were £297, while the lowest was ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Platforms in 2026: The good, the bad and the opportunity

Platforms in 2026: The good, the bad and the opportunity

'The optimist sees the donut. The pessimist sees the hole'

Steve Andrews
clock 16 January 2026 • 4 min read
Why platforms should do more - and say less - in 2026

Why platforms should do more - and say less - in 2026

'A platform is like a football referee. If I don’t notice it, it’s done a good job'

Mark Sanderson
clock 15 January 2026 • 3 min read
Platform service improvement: Why the industry needs a collective voice

Platform service improvement: Why the industry needs a collective voice

'As long as transparency is voluntary, it will remain selective'

Steve Nelson
clock 06 January 2026 • 4 min read