Sesame Network's and PMS Mortgage Club's 'Rewire Routines' campaign, launched in May to encourage mortgage advisers to sell more protection, has received the backing of 700 advisers, it was revealed at Protection Review 2018 yesterday.
Advisers signing up to the charter, which was open for 21 days in June, received access to a range of protection resources via a dedicated support hub. This included a marketing support pack featuring customer-literature, mortgage interview guides and protection disclaimers, plus videos and social media content, as well as guidance on the importance of good habits when incorporating protection within the advice process. Educational webinars hosted by providers offering tips and training were also provided. "We are very pleased with the success and level of industry participation in th...
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