Millennials more likely than baby-boomers to want income not jackpot

Research by Just

Sophie King
clock • 2 min read

Millennials are more likely than baby-boomers to prefer to win £1,000 a month for life, rather than a lump sum of £1m if they were to win the lottery, according to research by Just Group.

The research comes ahead of the National Lottery's new game, Set for Life, which offers a top prize of £10,000 a month for 30 years rather than a lump sum . The new game is designed to appeal to a different type of player, according to Just Group, which interviewed more than 2,000 people about whether they would prefer lottery winnings as a £1m lump sum, £1,000 a week for the rest of their life of a mix of the two . More than half (53%) of ‘baby boomers' said they would like the £1m lump sum, with only one-in-20 (5%) choosing £1,000 income for life. The rest of the baby boomers (42%) ...

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