One in two young people not sure where to find financial advisers

Young people value financial advice but struggle to gain access

John Brazier
clock • 2 min read

Younger people recognise the value of securing financial advice but about half do not know how to find an adviser, according to research from Scottish Widows shared exclusively with Professional Adviser's sister publication COVER.

This is according to a survey conduced among 2,000 UK adults by Yonder on behalf of Scottish Widows. Three in four (72%) of respondents believe that getting financial advice is important, rising to three in four (81%) among those aged 18-34 and young families. Of those that have secured financial advice, around half of respondents said that feel "confident" (46%) and "more comfortable" (41%) in their financial position. However, more than one in three (35%) of people are "not quite sure" where they should start looking for financial advice. Of more concern, this rises to 51% of you...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Feel Good Friday: Fund manager Artemis supports children's charity for 2025

Feel Good Friday: Fund manager Artemis supports children's charity for 2025

Selected as charity of the year by the firm’s charitable foundation

Professional Adviser
clock 10 January 2025 • 1 min read
Popularity of SDR 'Sustainability Focus' grows as two Aegon AM funds adopt label

Popularity of SDR 'Sustainability Focus' grows as two Aegon AM funds adopt label

By end of March 2025

Cristian Angeloni
clock 09 January 2025 • 2 min read
Average DB transfer complainant to receive no compensation

Average DB transfer complainant to receive no compensation

Broadstone’s DB Redress Tracker shows typical redress compensation continues to fall

Jasmine Urquhart
clock 09 January 2025 • 1 min read