It ain't what you do, it's the way that you do it

clock

It seems there are few in the industry willing to talk about it but a major regulatory deadline passed last Friday: firms' implementation date for the treating customers fairly (TCF) regime.

Until now, whenever I’ve asked an adviser what TCF actually means, firms have tended to respond by arguing everything it does is with the customer in mind so the new layer of regulation has had little impact on their businesses. However, a fresh perspective on the subject has left me wondering whether intermediary firms really understand what the FSA was looking for at implementation stage. Despite the work firms have to have done to show every aspect of their business process is TCF-compliant, it seems the real aim of treating customers fairly is to change the culture and behaviour of th...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Professional Adviser's flagship conference PA360 returns for 2026

Professional Adviser's flagship conference PA360 returns for 2026

PA360: Actionable insights – Smarter Outcomes open for adviser registrations

Professional Adviser
clock 05 December 2025 • 1 min read
Feel Good Friday: One Four Nine Wealth hosts charity blood drive

Feel Good Friday: One Four Nine Wealth hosts charity blood drive

In support of the Scottish National Blood Transfusion Service

Professional Adviser
clock 05 December 2025 • 1 min read
Nici Audhlam-Gardiner: Wider basic advice adoption could shrink advice gap

Nici Audhlam-Gardiner: Wider basic advice adoption could shrink advice gap

'There is no need to reinvent the wheel here'

Nici Audhlam-Gardiner
clock 04 December 2025 • 4 min read