It never fails to surprise me just how hard it is to ensure customers understand exactly what they've bought.
The responsibility of explaining a product and what it does is shared between providers and financial advisers, but somehow customers still seem to fall through the communication net. Mind you, the industry has a history of not exactly making it easy for customers. We all know financial jargon isn't the most inviting or easily-accessible medium to communicate with. Research into how best to communicate with customers about products and what they actually do is probably one of the best ways to help providers revamp their documentation. But, at times, regulatory requirements can form...
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