Armchair Critic: The Ken and I

The first rule of customer service

clock • 3 min read

If you want to offer great customer service, says Professional Adviser's Armchair Critic Brendan Llewellyn, then you should start from the position of being a great customer

I was listening to an impassioned talk on customer service - champions, ambassadors, going the extra mile, that sort of thing. The late Sir Ken Morrison was used as an exemplar - apparently he would frequently roll his sleeves up and get stuck in on the fish counter. Loved it, he did, and just great with the customers - a fabulous story to tell throughout the whole Morrison's group. Leadership at its very best. Anyone on his management team who did not live up to that sort of leadership could look elsewhere for a job. My point today, however, is not to argue leaders must emulate Sir K...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

News editor's view: A week of acquisitions and consolidation

News editor's view: A week of acquisitions and consolidation

The news editor's Friday Night Takeaway from 11 April

Sahar Nazir
clock 14 April 2025 • 3 min read
London pushed out of top five wealthiest cities as millionaires exit

London pushed out of top five wealthiest cities as millionaires exit

Comes as Labour cracks down on non-doms

Sahar Nazir
clock 09 April 2025 • 1 min read
BoE governor assures chancellor that UK markets 'are functioning effectively'

BoE governor assures chancellor that UK markets 'are functioning effectively'

Banking system 'resilient'

Linus Uhlig
clock 09 April 2025 • 2 min read