Benedict Kingsmill: The year that triggered true digital financial advice

Covid-19 has proven a catalyst for digitisation among financial advisers

clock • 4 min read

With clients demanding more attention, and traditional meetings off the agenda due to Covid-19, some advisers have faced a steep learning curve as they incorporate new technologies and online media into how they work. Here Benedict Kingsmill looks at how the sector is adapting and how advisers can continue to stay relevant and accessible as new generations start to invest

Financial advisers have been talking about the need to digitise how they work for a number of years, but the issue has been accelerated by the events of 2020. As advisers and their clients have been forced to work from home, and uncertainty has reigned in the markets, the sector has had to adapt quickly to ‘the new normal,' by embracing a virtual and more responsive approach. However, in many cases, these changes have been a long time coming, as advisers aim to keep up with an increasingly digital world. A new study of financial advisers across Europe by Greenwich Associates, commissi...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

FCA to consult on pensions targeted support from December

FCA to consult on pensions targeted support from December

Consultation comes amid Advice Guidance Boundary Review

Sahar Nazir
clock 15 November 2024 • 2 min read
London Capital & Finance operated as Ponzi scheme, High Court rules

London Capital & Finance operated as Ponzi scheme, High Court rules

Now failed LCF raised £237m from 11,600 retail investors

Sahar Nazir
clock 15 November 2024 • 2 min read
Feel Good Friday: Square Mile charity quiz raises more than £16,000

Feel Good Friday: Square Mile charity quiz raises more than £16,000

Raises much-needed funds for Starlight Children’s Foundation

Professional Adviser
clock 15 November 2024 • 1 min read