Tom Ellis: Is human 'hybrid' advice set to succeed where the 'robos' failed?

Since I entered the world of financial advice back in 2016 as a journalist at Professional Adviser and got to the grips with this complex world, robo-advice has always been predicted to play a big role in the future. Granted, just as many were sceptical of their potential, particularly financial advisers, but I think it's fair to say the vast majority would have expected them to have gained a larger chunk of the market than they have done since 2016, which is negligible at best. I've spent a decent amount of time reading and writing about ‘robo-advisers' over the past few years and penne...