Cultivating an advice profession makes long-term commercial sense

Malcolm Gladwell's book Outliers popularised the notion that being exceptional is not God-given, it's the result of hard work. It's effectively Einstein's line about genius being 1% inspiration and 99% perspiration with more flesh on its bones. Picasso, also, had a take: "Inspiration exists but it has to find you working." Gladwell just gamified it by adding in a number, the 10,000 hours that we need to put into excel. In the time elapsed since Gladwell published this, some studies have challenged the hypothesis and suggested it's an oversimplification. Maybe, but I don't think ...