Hybrid model is future of financial advice - Octopus research

Combined with robo-advice

Sophie King
clock • 2 min read

Most financial advisers believe a hybrid model combining a traditional face to face service with robo-advice will be the future of the profession, research by Octopus Investments has suggested.

Three-quarters (76%) of the 275 advisers polled by the firm believed a hybrid financial advice model will be the future. An even bigger majority (81%) said they believe that the next generation of financial advisers will have to incorporate aspects of robo-advice into their offering. According to Octopus, the survey results reflect advisers' increasing awareness that robo-advice could become the way some people initially get involved with financial advice. It said the digital model presents an opportunity for advisers to show the benefits of advice and expand their client base in time...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

London Capital & Finance operated as Ponzi scheme, High Court rules

London Capital & Finance operated as Ponzi scheme, High Court rules

Now failed LCF raised £237m from 11,600 retail investors

Sahar Nazir
clock 15 November 2024 • 2 min read
Feel Good Friday: Square Mile charity quiz raises more than £16,000

Feel Good Friday: Square Mile charity quiz raises more than £16,000

Raises much-needed funds for Starlight Children’s Foundation

Professional Adviser
clock 15 November 2024 • 1 min read
Aviva's wealth arm grows despite £1.7bn overall outflows

Aviva's wealth arm grows despite £1.7bn overall outflows

For the nine months to 30 September 2024

Sahar Nazir
clock 14 November 2024 • 1 min read