Who benefits?

Employee benefits (EB) have proved a popular talking point in recent years. Providers have been falling over themselves for a seat at the table when it comes to thrashing out how to best address this apparently thriving market. They say the opportunities for advisers are endless, particularly in light of increased employer legislation to protect the health and safety of employees. But despite the so-called chance to grab a piece of the EB pie, the majority of group sales remain low. Our EB focus on pages 18-25 this month, shows that sales of group income protection (IP) plans in parti...