Artificial intelligence

True efficiency starts with adoption not accumulation

'Advice will always be human'

Part two in a series...

PA looks at what AI did for advice this year and what more to expect

'It is clear that the sector is moving through a significant period of transformation'

'My brain thinks in spreadsheets, not sparkles'

‘The challenge is that delivering advice is hard’

Must be adopted in a safe, responsible, and compliant way.

Harnessing AI and digital tools to boost efficiency