Targeting consumer needs

Income Protection Task Force

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Last month the Income Protection (IP) Task Force published White Paper II outlining the Task Force's thoughts on the current state of the IP market, Peter Carvill examines what consumers need and how the Task Force will respond to them in light of this

In the middle of last month, the Income Protection (IP) Task Force, headed by Peter Le Beau of Le Beau Visage and Clive Waller of CWC Research, published White Paper II, outlining the current thoughts of the Task Force on the current state of the IP market, the measures needed to improve the take-up of the product among consumers and the actions to be undertaken by the Task Force in respect to this. Last year's White Paper I set out nine objectives that the IP Task Force wished to implement in order to revive the product, and it is from this end-note that White Paper II begins, declaring ...

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