Breaking barriers

Income protection (IP) has been the subject of much commentary over the last few years. Those providers and distributors involved with IP sales continue to champion its cause. The issues preventing the IP market from growing are well documented, with price, product complexity, and lack of consumer education being significant barriers to improved sales. Price is always an issue with protection products, and limited budget will often be cited as the main reason for avoiding suitable and reasonable income replacement insurance. However, the benefits afforded by IP should not be underestimated...