Worth the price? - underwriting smoking cessation

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Governments across Europe are getting on board to help people stop smoking. Ross Campbell discusses nicotine replacement therapy's underwriting implications

Smoke-free legislation was fully implemented in the UK in July 2007. By next year, all 27 EU member states should have banned smoking in enclosed areas. Spain was the latest to comply and introduced one of the strictest smoking bans in Europe in January, taking earlier legislation enacted in 2006 much further. Spanish smokers follow those in Poland and Greece as the latest to face a series of restrictions on tobacco smoking in enclosed public places backed by legislation. The aim is to protect workers and the public from second-hand smoke, a known health risk. Studies appear to pro...

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