Skandia gets in on the app game

After last time’s canter through O&M’s Investments Profiler, we return to app-land. This time, Skandia’s Appetite For Risk app is being asked to cough, please. Product providers have been a little quiet on the app front – notable exceptions being Aviva and Standard Life – so Skandia’s attempt to inveigle its way into the advice process is an interesting move. Certainly, it indicates a desire from the Southampton giant to show that it understands advisers in the run up to RDR – although critics (including me) would point out that their time might be better spent in being really clear with...