Simple products: four things we learned

SIMPLE PRODUCTS

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Professional Adviser assesses the key findings of an interim report into the creation of simple financial products.

The interim report of the Sergeant Review of Simple Financial Products, published last week, recommends a range of “plain vanilla” products be introduced to help restore consumer trust in the industry. Here are four things we learned from the report… 1 Thinking big It’s not as if the Sergeant Review has a big task on its hands or anything. According to its research, based on Experian data, it has identified a total target market for simple savings products at more than 15 million households and almost 30 million adults. It said a large proportion of the population have a savings ...

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