Prando's Asset Management - Mission control

The chairman is, for once, after tips from the regulator

Julian Marr
clock • 3 min read

"Do you think I should have a mission statement?" asked the chairman of the improbably-sized investment company Prandeamus Asset Management when I dropped by to see him this week. "That depends," I replied. "Were you planning on telling the truth?"

"Why do you insist on saying such unkind things," huffed the chairman, trying his best to look hurt. "Clearly I am talking about a mission statement for the company and, anyway, what would be so wrong with my own life mission I would need to lie about it?" "I'm not sure we have the time to answer that particular question," I replied. "So let's return to your original one - mission statement's do seem to be in vogue at the moment. As indeed does consulting on the matter. Maybe you should try that?" "I just did," said the chairman. "When you walked through the door, remember? Still, bey...

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