Stick with the plan: Addressing client concerns over Ukraine

'Pragmatic attitude'

clock • 6 min read

Many advisers are maintaining a stoic perspective about the crisis in Ukraine, and passing this reassurance to their clients

Russia's invasion of Ukraine has captivated the world, dominating headlines and newsfeeds with shock and despair. Advisers are used to fielding questions about global events, but how is the escalating conflict in Europe impacting them now?    Interestingly - from a small, unscientific sample size - advisers do not appear to have been inundated with questions from concerned clients. IFA Al Rush, principal at Echelon Wealthcare, says few of his clients have been in touch with him about the war, and for now they are preferring to look ahead. "The big panic was two years ago when we had t...

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