Friendly couple set to launch new holistic healthcare product in wake of merger deal

By Johanna Gornitzki Pioneer and Exeter will be launching a new holistic healthcare product shortly after their merger has been completed. The two firms will complete the deal on 31 March and will reveal a new product in Q2 this year. Andy Chapman, chief executive of Pioneer Friendly, said the product will be launched "fairly soon" after the completion date of the merger. However, he admitted that the firms had not yet decided what the product is going to look like. "We are considering launching something that would provide cover if anything at all goes wrong with the body, but would ...