The financial services sector must drastically change its customer service approach, according to research by global data company TNS Finance.
A total of 80% of people surveyed say the financial services industry must cut out investment product jargon and make these easier to understand. The results come a day after research from Abbey found one in ten adults would score less than 40% in a simple personal finance exam. The TNS study shows more than 75% believe more people would invest successfully if they received more financial education. A total of 73% call for the industry to give more personal, one-to-one advice so advisers become more attuned to individual needs. More than 60% say it is very important the industry provide...
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