Revealed: The Cru switch pitch (how to charge all clients 1% trail)

The 98-page Powerpoint presentation discovered by IFAonline is dated 5 ‎June ‎2006, and gives details of the Cru investments months before they were put into an OEIC structure with Arch Financial and packaged as the CF Arch Cru fund range. It told advisers to ‘imagine a 1% world' in which Cru would ‘support the move of 100% of all [an adviser's] investment and pension business into 1% trail'. Cru marketed the switch as a way for them to set up a lucrative exit strategy, with Cru pledging to buy advisers' firms once they had moved all their clients into Cru funds. In one slide, an e...