Finimize raises £450,000 seed funding for robo-advice project

Backed by top adviser

Hannah Godfrey
clock • 2 min read

Finimize has raised £450,000 seed funding from investors, including financial commentator and author Jason Butler, to continue the development of Finimize MyLife, a robo-advice platform for millennials.

The start-up, which aims to make financial advice more accessible to young people, raised the money in a funding round led by Passion Capital. Other investors included Jason Butler, author of The Financial Times Guide to Wealth Management and a regular financial commentator, who last week spoke at the Personal Finance Society's Financial Planning Symposium in London. The funds will be used to build the team and continue the development of Finimize MyLife - a free platform for millennials looking to obatin some robo-financial advice. The platform will soft launch in December 2016 to th...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Companies

Scottish wealth firm declared failed by FSCS

Scottish wealth firm declared failed by FSCS

Over investment and pension advice

Isabel Baxter
clock 17 April 2025 • 1 min read
Continuum's assets hit £2.5bn following M&G-buyout completion

Continuum's assets hit £2.5bn following M&G-buyout completion

Adviser numbers continue to grow

Isabel Baxter
clock 17 April 2025 • 1 min read
Kingswood AIM shares cancelled amid PE takeover

Kingswood AIM shares cancelled amid PE takeover

Going private under ownership of Pollen Street Capital’s HSQ

Jen Frost
clock 17 April 2025 • 2 min read