Prando's Asset Management - Cover story

The chairman looks to inject some emotion into investing

Julian Marr
clock • 3 min read

"Do you often come across advisers declaring their love for fund managers?" I asked the chairman of the improbably-sized investment company Prandeamus Asset Management as we studied the poignant words in front of us.

"Over the years, a surprising number of my managers have attracted some element of stalker," said the chairman thoughtfully. "But I couldn't swear they were advisers and I'm not sure love was ever involved." We had just completed the Manchester leg of Professional Adviser's - so far - gratifyingly well-attended Multi-Asset Roadshow and the chairman had been offering his own brand of moral support as I cleared up the assorted debris left behind by the delegates. This time, among the discarded programmes, notes and other papers was one of the complimentary conference magazines - its cover ...

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