Aviva's Doug Brown: We've done our homework on Succession culture

Bought IFA consolidator for £385m

Jenna Brown
clock • 3 min read

Aviva’s £385m purchase of national IFA Succession Wealth, which has more than 200 advisers, is a good fit both in terms of scale and culture, according to UK & Ireland Life CEO Doug Brown.

Speaking to PA on Wednesday (2 March) after the deal was announced, Brown said considerable due diligence had been carried out and he was "extremely pleased" with the management team at Succession. It had previously been reported a perceived sales-driven culture at the IFA consolidator had seen more than 20 advisers leave the group in 2019. However, the current management team, led by James Stevenson - who will remain in place after the buyout completes - has the full backing of its new owners. Succession, previously owned by Inflexion private equity and headquartered in Birmingham, w...

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