SJP appoints chief client and reputation officer as rebrand continues

Oversaw brand’s refresh in January

Julia Bahr
clock • 2 min read

St James's Place (SJP) has appointed Claire Blackwell to the newly-created role of chief client and reputation officer.

Blackwell(pictured) has been marketing director at SJP for the past three years, recently overseeing the brand's "refresh". In January 2022, the firm began its rebrand with new logos, removing the the words 'wealth management' and its signature lion from the main brand images to reflect a "personal, empathic, confident and contemporary" financial advice firm. The creation of the chief risk officer position "recognises the significant responsibility the business has to clients via its partner businesses," the advide giant said, adding it would "serve to drive greater understanding arou...

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