Advisers flag dip in number of clients ending protection policies

Comes amid a year of change for an increasingly smaller protection market

Sahar Nazir
clock • 1 min read

Over a third (36%) of advisers have seen a reduction in the number of clients who are cancelling their protection policies, according to Royal London.

Research conducted by the mutual alongside research agency Opinium last month found 36% of advisers have observed this drop in policy cancellations. Royal London pensions expert Clare Moffat said: "The last few years have been challenging for many, no matter where you may be on the ‘wealth ladder'. "The value advisers bring to a client relationship is never more important than in times of uncertainty where they can offer advice and reassurance." While client interest may be on the rise, a recent PA Asks survey found the majority of advisers do not consider protection any more impor...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

The family tree: Protection through the generations

The family tree: Protection through the generations

Protection needs during different life stages

Gregor Sked
clock 04 December 2024 • 4 min read
Protection: Should our finances be single or joint?

Protection: Should our finances be single or joint?

Single policies typically offer greater value and more flexibility

Kevin Carr
clock 02 December 2024 • 4 min read
Record protection payouts must spur advisers on

Record protection payouts must spur advisers on

These aren't products that sell themselves

Ahmed Bawa
clock 01 November 2024 • 5 min read