AI-driven chatbots will 'play dominant role' in financial advice

Fundscape’s latest whitepaper reveals how AI is being used in financial advice

Sahar Nazir
clock • 1 min read

The financial advice industry is undergoing a digital transformation, with firms increasingly leveraging artificial intelligence (AI)-driven solutions to reduce costs and expand services, according to Fundscape’s latest The Retail Wealth Management Industry whitepaper.

The whitepaper suggested that the shift towards digital adoption is not just about efficiency—it is about making financial advice more affordable and accessible to a broader audience. The landscape of financial advice is being reshaped in part by the Financial Conduct Authority's Advice Guidance Boundary Review, which seeks to clarify how much support firms can provide to clients before crossing into regulated advice, according to Fundscape. It said the outcome of this review will influence how firms deploy AI-driven tools. It also suggested that AI-powered chatbots, realistic avatars...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

How financial firms' ESG backlash could soon backfire

How financial firms' ESG backlash could soon backfire

Shareholder support for climate resolutions at major firms hit a new low last year, despite evidence showing corporate decarbonisation efforts are helping to deliver attractive returns

Michael Holder
clock 20 February 2025 • 12 min read
Farmers' groups clash with Treasury over inheritance tax reform

Farmers' groups clash with Treasury over inheritance tax reform

Industry leaders express frustration as Treasury officials reject proposals

Sahar Nazir
clock 19 February 2025 • 2 min read
Inflationary pressures 'far from tamed' as CPI comes in higher than expected at 3%

Inflationary pressures 'far from tamed' as CPI comes in higher than expected at 3%

Highest figure since March 2024

Linus Uhlig
clock 19 February 2025 • 2 min read